How many cuddles are you putting into your user guides?

From Fast Company: “Neuroeconomist Paul Zak has discovered, for the first time, that social networking triggers the release of the generosity-trust chemical in our brains. The essence of affection. The cuddle chemical. In other words, oxytocin. If these changes apply in the world of social media, the implications for business — for every brand, company, and marketer… Read more »

Three Technical Communicators discuss trends in technical communication

Scriptorium has published the recording of the webinar it hosted on trends in technical communication. In this webinar, Ellis Pratt, Sarah O’Keefe and Tony Self discussed emerging trends in technical communication. Trends in technical communication for 2010 There was a suprising amount of unanimity between the three of us.

Your online grammar reference guide

We’ve added a link on our Web site that will take you to the online grammar reference guide offered by Grammar to Go. Built for business, Grammar to Go is your personal grammar specialist, ready to answer your questions wherever and whenever they arise. It is very popular with professionals who spend their valuable time correcting… Read more »

Ten trends in technical communication for 2010 and beyond

Happy New Year! Let’s take the opportunity to look forward into 2010 and beyond. Here are, in no particular order, ten predictions to consider. As we’ve talked about some of these on our blog before, we’ve included links to these earlier posts. 1. The battle between the “Engineering” and “Craft” schools of thought within technical… Read more »

Your future as a republisher

Visualisation Magazine has created a diagram showing how you can use Web 2.0 tools to increase the number of readers of your content – “building an online presence”. It shows the extent to which content can be republished today, through free sites, Web feeds and embedded content. It also shows how you can monitor and receive statistical information on its progress. So why keep… Read more »