The future of technical documentation is more about psychology than technology

In the quest to offer better forms of user assistance, most experts in the technical communications profession propose technological solutions: using XML, intelligent and adaptive content etc. to present essentially the same type of guidance as has been provided for the past 20 years. We believe there has been a change in the relationship between… Read more »

German Manager discovers the secret to writing product information in English

Sometimes, we are asked by German clients to improve the English text in their product information sheets. Although their staff speak and write excellent English, they recognise their marketing copy can appear a little stilted, “wordy” and unclear. The sentences may be grammatically correct, but no native-English speaker would ever write them in that way…. Read more »