Registration for our upcoming free webinar, “The changing nature of content”, is now open on the Adobe online events Web page. You’re welcome to join us at 7pm (GMT+1) on 24th April 2013. In recent years, technical communicators have focused on improving User Assistance through new technologies and systems, with the assumption that the nature of the content… Read more »
Category: trends
Does relationship marketing mean you also need relationship content?
Last night I saw presentations at the Content Strategy London Meetup from Rob Hinchcliffe (a community strategist), and Sara Treewater (Content project lead for Citi Private Bank’s Web and Mobile team) in which they both mentioned relationship marketing and how it was influencing content strategy. If your marketing and sales strategy focuses on developing a… Read more »
You can now create a free iPad magazine for your online Help, training and support content
Flipboard is a popular app for the iPad and Android devices that presents information in a magazine layout. Users can subscribe to different topics, with the content pulled in from the links tweeted by their friends on Facebook and Twitter. They can also view Web sites and blogs (if they contain a RSS feed) as an… Read more »
Webinar: The changing nature of content
You’re welcome to join us on our upcoming free webinar, “The changing nature of content”, which will be held at 7pm (GMT+1) on 24th April 2013. In recent years, technical communicators have focused on improving User Assistance through new technologies and systems, with the assumption that the nature of the content the tone of voice,… Read more »
The end of two-faced product documentation?
At some stage or another, a technical communicator is likely to have seen this image from Kathy Sierra: