At our “Developing your career as a technical author” course yesterday there was a great discussion about meeting the needs of “Generation Y” – the part of the working population under 27 who have grown up with the Internet. It’s a group that makes up about 13% of the working population. We talked about the… Read more »
Category: Technical Communication
Attention Economics
The various discussions concerning the future of the Society of Technical Communication reminded me of the concept of Attention Economics and Attention as a product. Herbert Simon wrote in the 1970s: “In an information-rich world, the wealth of information means a dearth of something else: a scarcity of whatever it is that information consumes. What… Read more »
Ten key issues for CEOs of software companies
At Intellect (the trade association for UK technology companies) yesterday, there was a meeting looking at how UK software companies are faring in this current economic climate. At this event, a panel of software companies CEOs and directors discussed the key issues they are currently facing and the future economic climate for this industry sector. What struck me… Read more »
Lessons for technical communicators from the telecommunications sector
It’s often useful to look at the economic and technological pressures in other industries, to see if the trends emerging there are relevant to the technical communications/publications sector. In recent Blogs, we’ve covered the issues emerging in education, but the telecommunications industry might also provide some useful insights. Lee Dryburgh, organiser of the Emerging Communications Conference, has been interviewed… Read more »
“Push me, Pull me” dilemma for technical authors
There are a number of posts on various Blogs, at the moment, concerning documents as conversation and moving beyond the traditional manual. Some of the comments suggest implicitly that technical authors (aka technical writers) could end up having to resolve two conflicting views regarding communicating with users. The problem is that many technical communicators work in hierarchical organisations where… Read more »