According to business strategist Dr Alan Rae, it has been calculated that only 15% of the value of a company appears in the balance sheet. The rest is intangible value, which lies in four main areas: Knowledge in people’s heads – skills and tacit knowledge. Formal intellectual property rights – copyrights, patents, trademarks, brand equity etc…. Read more »
Category: Technical Author
How can growing businesses get past the 5 and 10 employee barriers?
According to Dr Alan Rae, the number of companies in the UK that go from employing fewer than 10 to more than 10 in a year is only about 1600. The reason, he explains, is that each new person hired adds another layer of relationships. By the time you’re up to about 12 or 13… Read more »
If you need a Technical Author who has experience in using Confluence
If you need a Technical Author who has experience in using Confluence, then Cherryleaf can help. Our Projects team has skills and experience in using Confluence to create great content. Contact us if you’d like to know more.
How much content can you actually re-use when you move to single sourcing?
One of the challenges when considering moving to a single sourcing authoring environment, such as DITA, is determining the Return on Investment. This often boils down to a key question: how much content can you actually re-use? Organisations typically attempt to answer this question in a number of ways: Conducting a semi-manual information audit of the… Read more »
Is legalese a good or bad way to communicate?
The Leveson Inquiry has provided a number of examples of how lawyers and judges communicate. The report, written by Lord Justice Leveson, was praised by The Guardian yesterday for its clarity: Longer than Harry Potter, shorter than Proust, denser than Tolstoy. Brian Leveson’s report thumped into the world at just under 2,000 pages and just… Read more »