Microsoft’s “No more robot speak” in action

  Our post about how Microsoft is changing its writing style (Microsoft moves away from “robot speak” in its user documentation) generated a lot of interest, so I thought it might be useful to post some examples of it that we’ve spotted. These examples are from Office 365 Premium Edition.

Adobe launches Tech Comm Survey 2014

We have been asked to forward this message regarding the launch of Adobe Tech Comm Survey 2014: The purpose of the survey is to understand how you create, publish and distribute content; and how you measure the effectiveness of content. We want to understand which tools you use, how you use them and how they can… Read more »

What’s happening with the ISTC’s marketing?

I’ve had some time in the last few days to initiate some the ideas mentioned in my post Marketing the technical communication profession. This relates to improving the marketing of the Institute of Scientific and Technical Communicators. Most of the work we do for clients is confidential, so it’s a pleasant change to be able to talk… Read more »

Marketing the technical communication profession

I’ve been asked to join the ISTC’s Council and take on the responsibility for marketing the organisation. The ISTC is is the largest UK body representing information development professionals (it’s the UK version of the STC or tekom), and this is a volunteer, unpaid, part time, role. Happily, I’m building upon the work carried out by… Read more »