A 2015 book list for Technical Communicators

Two years ago, we asked which books should Technical Authors read, and we received some great responses. It’s always worth revisiting this topic, so please let us know what we should add to this list: Author Experience: Bridging the gap between people and technology in content management; Rick Yagodich Best Practices for Technical Writers and… Read more »

Webinar recording of the changing nature of technical content

STC France-TCeurope has published a recording of Ellis’ webinar presentation on the changing nature of technical content. The presentation lasted 50 minutes, followed by 10 minutes of questions and answers: Webinar recording of the changing nature of technical content

What capabilities do Technical Authors want in an authoring tool?

We were contacted last week by a SaaS developer who wanted to know if their solution might be of interest to companies needing to write and host their product’s user manual or online Help content. So what capabilities do Technical Authors look for in an authoring tool? There were a few features that sprung to mind: Multi-channel publishing (for… Read more »

The Cherryleaf newsletters – what do analytics tell us?

We recently shared some statistics* on newsletter with a partner, and took the opportunity to compare those figures with some industry benchmarks. MailChimp publishes email marketing benchmarking statistics, as does Supplygem and Smart Insights. Based on those benchmarks, we have a slightly above average open rate and a significantly above average clickthrough rate. With the Cherryleaf… Read more »