Does making user manuals freely available increase product sales?

The debate as to whether to make user manuals available to everyone (regardless of them being a customer or not) is one that continues in the software sector. Some companies advocate it as part of a “try before you buy” product marketing strategy; others have concerns as to whether it will adversely affect their sales or their competitive advantage…. Read more »

The “risk challenge” for businesses emerging out of the recession

The fear of risk seems to be growing in significance within organisations. According to Intellect, the trade body for UK technology companies: Operating risks have changed significantly as a result of prevailing economic conditions over the past 18 months. Companies have been under severe economic strain and are focused on adjusting to a drastically changed… Read more »

How checklists can save your life

Dr Atul Gawande is currently in London, touring the radio stations to promote his book “The Checklist Manifesto“. Dr Gawande is a surgeon in Boston Mass., who has been looking at how to deal with complexity in surgery and elsewhere. He has discovered that complex systems work, mostly through people using checklists. Furthermore, no matter… Read more »

Documentation as flash cards

Here is a nice use of flash cards as a way of providing user documentation. In this case, it’s the legal rights of New York tenants: Designer and artist Candy Change collaborated with non-profit group “Tenants & Neighbors” to develop and produce a boxed set of 30 flash cards on tenants’ rights. The flash cards translate New… Read more »