A photo of a mid-1980s ledger application for the IBM PC. The ad copy stated: “For the introduction of the IBM PC, we designed the packages and software manual, creating, instead of the industry’s usual cheap plastic binders, hard-bound linen covers and slipcovers in pastel colors to stress cultural elegance and personal values.” Spotted in… Read more »
Cherryleaf Blog
The user manual in TV advertising
I came across these classic TV adverts today, which feature the humble user manual. Would an advert like this work today?
New Technical Author vacancy added to the Cherryleaf Web site
We’re just uploading a new technical author job vacancy to the Cherryleaf Web site. This one is in Cambridge.
Cherryleaf launches new course on editing and proofreading
We’ve just introduced a new classroom training course on editing and proofreading. This course is aimed at individuals who have to create text and documents as part of their day to day work. They are not professional copywriters but may be called upon to provide reports, leaflets, instructions, fliers or web copy as part of… Read more »
Oh dear
This is a photo taken by Garr Reynolds.